On Tuesday, the 9th of July, Printemps sponsored an evening organised by SAP.io Foundries, an accelerator for SAP start-ups (a tool for streamlining business processes).
Held at the Brasserie Printemps, the event gave invited businesses a chance to discover this year's host of eight sponsored start-ups. From managing inventory and customer communities, to omnichannel strategies and mobile payment, all the start-ups implement innovative solutions dedicated to retail and the customer experience.
Throughout the evening, several executives from major businesses were invited to speak. Among them, Karen Vernet, who heads the Printemps.com e-commerce project, and Catherine Colin, CEO of Made In Design, discussed the strategies deployed for each online store.