Printemps on Tik Tok


The Tik Tok account is now the official account of Printemps.



To reach a young and creative audience, Printemps has set its sights on social media platform. The editorial line aims for a “free, casual & authentic” tone to offer content that combines the platform’s style with the Printemps DNA.


In collaboration with content creators like Kevin Dias, star of the Netflix series Emily in Paris, Printemps is showcasing an open and accessible take on fashion.

On the same theme