Digital Fashion by Printemps unveils a new Valentine’s Day collection: METALOVE💗
Printemps is continuing its exploration of the metaverse, after its Magnetic Vibes and Christmas campaigns, by transforming the most romantic holiday into a playground for afficionados of virtual apparel and accessories.
A DIVE INTO FASHION 3.0 TO MAKE HEARTS RACE
From the red velvet heart dress and the rose petal dress to a metallic top complete with padlocks in the style of the Pont des Arts in Paris, there are countless ways to declare your virtual love—not to mention the selection dedicated to dogs and cats!
BALLOON DRESS NFT
To celebrate the new collection, Printemps is offering an NFT with any purchase from the Digital Fashion collection and any purchase on printemps.com on February 14 (conditions apply).
On the same theme
AWARD FOR "EN MODE PRINTEMPS"
Printemps won the INNOVATION GOLD award at the FAVOR’I E-COMMERCE AWARDS for its “En Mode Printemps” program.
THE PRINTEMPS STUDIO PRESENTS THE WARDROBE OF THE FUTURE !
On November 16, the En Mode Printemps live shopping program welcomed Guillaume Gibault, president of Le Slip Français, who shared his vision of the fashion of the future.
DIGITAL FASHION for Christmas
All I want for Christmas is un cadeau 3.0 ! The Digital Fashion Christmas collection is available on Printemps.com with more than 50 items produced for the occasion.
New Award for "My First Virtual Store"
At the 2022 Stratégies Awards for Customer Experience in Biarritz, Printemps won the silver prize for "My First Virtual Store" in the One-to-One Digital Marketing category.
DIGITAL FASHION BY PRINTEMPS
After creating its virtual store and producing its first NFT drop, Printemps is continuing its foray into Web3 with the launch of its virtual fashion brand on printemps.com
THE studio
Printemps presents The Studio, our brand-new space dedicated to media content creation.
Double silver for printemps.com
Printemps.com earns two new awards at the UX Awards.
Place des Tendances named "Best Multi-Brand Retailer"
Place des Tendances claimed the top spot in the “Best Multi-Brand Retail Site” in this year’s ranking by Capital Magazine of 10,000 French e-commerce sites.
Printemps wins the Cas d’Or du Digital Retail 2022
Printemps took home 5 awards at last night’s Cas d’OR du Digital Retail 2022 award ceremony, including the Innovation Award, given out by the organizer of Cas d’OR du Digital ...
Metafashion at Printemps Haussmann
Printemps is teaming up with DRESSX, the biggest metafashion retailer, to offer digital fashion to its customers at Boulevard Haussmann.
Printemps upgrades to Web 3.0
Printemps is catching the NFT wave and unveiling a unique experience with the launch of its first virtual store.
Printemps on Tik Tok
The Printemps.com Tik Tok account is now the official account of Printemps.
En mode Printemps x Paris School of Luxury
During Fashion Week, Printemps teamed up with students from the Paris School of Luxury for a unique live event called Z FASHION LIVE IN PARIS, combining the perspectives of 3rd year ...
PRINTEMPSFRANCE.COM MERGES WITH PRINTEMPS.COM
As part of the Printemps Group's new strategy initiated last November, the printempsfrance.com website is merging with the Printemps.com e-commerce site.