Printemps has joined forces with Chanel, Barrière, Louis Roederer, Air France and OCS to celebrate the 49th Deauville American Film Festival.
Le Printemps brought cinema to life on the big screen for its most loyal customers. Each day, a dozen or so of them had the chance to walk the red carpet and attend previews of the films in competition.
Guests were also able to discover the Printemps VIP area on the Festival terraces, decorated by Maison Sarah Lavoine and featuring its partner brands Repossi, Camille Fournet and Le Domaine.
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