Printemps Haussmann organised a new edition of its bridal fashion show under the department store’s historic glass dome on Saturday, October 12. Nearly 1,000 people attended the spectacular event. During the runway show, 38 dresses and 10 looks for men were presented.
With Printemps’ selection of partners specialised in wedding fashion and services, participants had the chance to take part in DIY and beauty workshops and activities, and a cocktail reception. The landmark Paris event was also relayed by 24 influencers in attendance (who shared 282 stories with their combined audience of 1,630,000 people on Instagram!).