Alain Cheung



  • 10 years' experience in the Retail and E-commerce sectors in digital and CRM management positions.

  • Chief Digital & Omnichannel Officer since September 2023

Alain Cheung holds a Master 2 in E-commerce & web marketing from TBS Education.


Alain began his career with Meninvest Group as E-commerce Project Manager. In 2013, he joined The Other Store - The OZ - as E-Store Manager. In 2016, he joined Cleor, a French retailer specializing in jewelry, where he successively held the positions of E-Store Manager and E-Store Manager.


He joins Zadig & Voltaire in 2019 as E-Commerce Director Europe. Since 2021 he had been Digital and CRM Director at Claudie Pierlot (SMCP group).