Digital

13.10.2021

PRINTEMPS.COM on TIKTOK

In order to interact more easily with its young and creative community, Printemps.com has launched a channel on TikTok, the trendiest social platform at the moment. 
The objective is to show a new image of fashion, one that is more open and authentic, with fashion and beauty videos that take the complexity out of luxury.
 

The first videos feature Vilson and Sanäa, the site’s personal stylists, who, through their sharp looks, perfectly promote the offerings while reflecting the values of inclusivity and non-binariness.
Printemps.com also wants to unveil behind-the-scenes fashion editorials, backstage shots of the Studio as well as content co-created with various talents.

 

Find @printemps.com now on Tik Tok

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